For my 41st birthday, my family went skiing at La Rosiere, in the French Alps. Today, I got to go skiing into Italy and back – no passport checks necessary! Truly a unique experience!

I hadn’t gone skiing for years, since I was visiting my friend Josh in the Austrian Alps a few years ago, and he lent me some equipment and we got 10€ lift tickets on a very snowy day.

In contrast, today it was blazing hot. It hasn’t snowed here in over 3 weeks, in January. And this is top snow territory for the French Alps – we’re within sight of Mont Blanc. This is just one more sign that things are out of whack climatically.

Despite the shortened seasons, threatening the livelihoods of those working in the ski industry, I see tons of cars everywhere; petrol fueled snow mobiles, helicopters, and tour buses; meat as the main offering on every menu. So far, I haven’t seen any public transportation (gondolas from the train station up the mountain, or electric buses) that would cut down on the air pollution here in these beautiful mountains. It’s car-centric, even in the mountains.

Clearly, the understanding of what constitutes ‘environmentalism’ is skewed towards denial, displacement, and sustaining the unsustainable. The idea that ski lifts and resorts are actually re-glaciating mountains with ‘snowguns’ (their word, not mine) is ludicrous. If people (like me) weren’t cruising around in cars (and others flying in) to sit on (likely nuclear-powered) electric ski lifts rammed into the rock of the mountain, maybe the mountains would have bit more snow, dontcha think?

I know that mountains are harmed through ski-lifts, artificial snow making makes things worse (even if they think it makes it better). I face myself as an ordinary human, not meaningfully destroying the environment, nor as some eco-saint. I am aware of the contradictions of living in a compromised world, and the absurdities even of downhill skiing (as opposed to cross-country, which is as far as I can see, a totally amazing, challenging, but eco-neutral activity). And yet, I indulge, just like some people who are effective and ardent environmentalists still occasionally choose to fly, or eat meat. I’m not an abolitionist, nor an austere monk punishing myself for having desires. I attempt to reflect on my desires, their cultural creation, the interplay of external and internal desires, wants versus needs, and balance to live a full and flourishing life dedicated to the flourishing of all life – which necessarily involves killing and damaging those I care about. I see this realism as part of a trauma-informed perspective on life minimizing ideology.

And that is why I implore and encourage all those organizations and companies and governments I interact with to do better. To design our choices better, to open choices, and to choose differently than dead-end necro-industrialism.

For example, La Rosiere spends about 1% on replanting trees that directly or indirectly were lost from their activities compared to their new Club Med resort, which they mislabel as sustainable development.

Of course, it is a good thing that La Rosiere gives a 15% discount on lift-ticket for taking the train. It’s a great motivator! But removing cars and asphalt from the streets in their little resort town would do even more. Except for the physically disabled, there’s no reason why people can’t take a train and then have an electric powered bus pick them up from there and take them to a carfree town up the mountain.

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On some of the pistes, I saw trash. It would be easy to start a plastic-free norm by simply not selling any disposable plastic in the town, and with good signage about please, no gum wrappers, aluminum, sandwich baggies, etc. Of course, with wind and velocity, these things will find their way into the natural landscape, getting windswept off the mountain and onto protected grounds.

Another environmental commitment La Rosiere can make is going meatfree. Right now, the vast majority of food options are meat-heavy. Even just offering more tantalizing vegetarian or vegan options could have a significant impact of La Rosiere’s environmental footprint.

In the end, I’m really glad I went. My family got to go skiing for the first time, and much joy was had. We’re grateful for the experience. And we hope that it can become more sustainable in the future, setting a good example for all who visit.